Qualified client requests, delivered to the right business
leads-qualifie.ch brings together, on one marketplace, the businesses that want clients and those who know how to generate them — verified, exclusive, ready to contact.
Browse the catalogue, filter by canton, post your request.
Need several categories or areas? Try the detailed configurator.
- 68
- active categories
- 26
- cantons covered
- 100%
- verified & exclusive
- 5
- languages
A catalogue of categories, not a black box
Explore the main families of leads covered in Switzerland.
8 categories
4 categories
5 categories
5 categories
2 categories
8 categories
5 categories
4 categories
7 categories
2 categories
4 categories
3 categoriesHow the marketplace works
Four steps, no surprises.
You pick a category
Select your sector, volume and geographic area.
We qualify the request
Each contact is verified (details, intent, consent) before entering the marketplace.
We connect you
The lead is assigned to the most relevant business, exclusively or with limited access.
You contact, you convert
You receive the lead in real time and keep the client relationship. No intermediary in between.
Quality, our only raw material
What sets a qualified lead apart from a mere address.
Read our quality charter →Verified contact
Phone and e-mail checked; duplicates and fake forms are removed.
Real intent
The person expressed a concrete, dated need, not mere curiosity.
FADP consent
The contact agrees to be reached; consent is logged and traceable.
Controlled exclusivity
You always know how many businesses receive the same lead — often just one.
What a catalog lead looks like
A representative example of a record as buyers see it. Full contact details are only revealed once you're matched.
- Category
- Heat pump
- Canton / postcode
- Vaud · 1400
- Request type
- Installation quote
- Estimated budget
- 8'000 – 15'000 CHF
- Timeline
- Within 2 weeks
- Consent channel
- Web form, double opt-in
Full contact details are shared only once you're matched.
Two ways to use the marketplace
Receive requests from real clients in your sector and region, without buying blind: you set the volume and the area.
Do you produce qualified requests? Join the marketplace and sell your leads to businesses waiting for them, sector by sector.
Offer my leadsHow many leads should you target each month?
Enter your client goal and your closing rate: the planner instantly calculates the lead volume to target on the marketplace, with no price or guarantee shown.
A marketplace, not a list reseller
Every request has a face, an intent and a date. We refuse bought databases and recycled contacts: here a lead is a person waiting for a call, tied to a specific category and canton.
See how we work →The latest marketplace guides
Lead scoring, exclusivity, FADP legal framework: our guides break down the matching process category by category.

Carpentry: how the leads marketplace works in Switzerland
How a carpentry leads marketplace works in Switzerland: who's involved, how repair and custom-project requests get scored, what sets an exclusive lead apart from a shared one, and how to compare providers before committing.
Read the guideB2B SaaS: how the leads marketplace works in Switzerland
How a B2B SaaS leads marketplace works in Switzerland: who's involved, how requests are scored for ideal-customer-profile fit and intent, what sets an exclusive lead apart from a shared one, and how to compare providers before committing.
Read the guideEvents: how the leads marketplace works in Switzerland
How an event-planning leads marketplace works in Switzerland: who's involved, how requests get scored around the date and guest count, what sets an exclusive lead apart from a shared one, and how to compare providers before committing.
Read the guideProfessional training: how the leads marketplace works in Switzerland
How a professional training leads marketplace works in Switzerland: who's involved, how a training request gets scored, what sets an exclusive lead apart from a shared one, and how to compare providers before committing.
Read the guideRecruitment: how the leads marketplace works in Switzerland
How a recruitment leads marketplace works in Switzerland: who's involved, how hiring requests get scored, what sets an exclusive mandate apart from a shared one, and how to compare providers before committing.
Read the guideOnline advertising: how the leads marketplace works in Switzerland
How an online advertising leads marketplace works in Switzerland: who's involved, how business requests get scored, what sets an exclusive lead apart from a shared one, and how to compare providers before committing.
Read the guideThe marketplace's in-depth dossiers
Beyond any single category: the two-sided model, scoring, arbitrated exclusivity, the FADP framework, and comparing providers, explained once for the whole marketplace.
Optimising your buyer profile to receive better leads
How to set up and maintain your buyer profile on a leads marketplace in Switzerland: intake criteria, responsiveness, feedback and traceability that make every match sharper and every request more relevant.
Read the dossierMeasuring a lead source's return over time
How a marketplace measures a lead source's return over time: tracing each request to its origin, the signals receiving companies send back, and a source rating that evolves on a rolling window.
Read the dossierFresh leads: why a lead's freshness matters
Why a lead's freshness matters as much as its content: the intent window, the timestamp of capture, traceability of the delay, and how freshness feeds the marketplace's two-sided scoring.
Read the dossierManaging several sectors and zones on the marketplace
Managing several sectors and zones on a leads marketplace: setting up one intake profile per sector/zone pair, following per-perimeter scoring and traceability, avoiding duplicates across zones, and steering a portfolio over time.
Read the dossierAvoiding duplicates and fraud on a leads marketplace
Duplicates and fraud are the two structural risks of a marketplace that aggregates several sources: how deduplication, source-level traceability, and trust scoring keep them at bay.
Read the dossierHow lead attribution works on a marketplace
Lead attribution on a marketplace: the criteria that filter recipients, the ranking that separates them, the role of the priority auction, and the traceability of every attribution — explained from the mechanics, not the buyer's angle.
Read the dossierThe mistakes buyers make on a leads marketplace
The five most common mistakes buyers make on a leads marketplace: judging by volume, misconfiguring the intake profile, confusing exclusive and shared leads, ignoring traceability.
Read the dossierDiversifying sectors and zones to secure your lead flow
Spreading your lead intake across several sectors and several zones reduces dependence on any single source or category, and keeps the flow steady when a local or seasonal demand dips.
Read the dossierMeasuring the quality of a lead source over time
How a leads marketplace measures the quality of a source over time: which indicators describe a flow, how traceability ties each request to its origin, and what a lasting decline triggers.
Read the dossierIntegrating marketplace leads into your CRM and processes
How to integrate marketplace leads into your CRM and processes: what a lead really carries, the delivery routes, field mapping, and source traceability.
Read the dossierLeads marketplace or Google Ads: which channel for which need
A leads marketplace and Google Ads capture demand differently: a formulated, traceable request on one side, auctioned visibility on the other. This dossier compares the two mechanics and says which fits which need.
Read the dossierSpeed of contact: the decisive factor on the buyer side
Why the speed of first contact is often the most decisive factor for the receiving company: dated and traceable freshness, minimised distribution delay, responsiveness measured and fed into scoring.
Read the dossierSeasonality of lead supply and demand by sector
Lead supply and demand are never constant: every sector has its own calendar. This dossier explains these seasonal rhythms and how a marketplace balances both sides without bending quality.
Read the dossierLead integration and delivery: webhook, export and CRM
How a validated request is handed to a company on a leads marketplace: the delivery channels, the real-time webhook, CRM synchronisation, and the timestamped traceability of every delivery.
Read the dossierBecoming a lead supplier on a Swiss marketplace
Becoming a lead supplier on a Swiss marketplace: who can supply requests, the traceable consent required, how your leads are scored, and how to build a durable, well-ranked flow.
Read the dossierCantonal coverage strategy for a lead buyer
How to think about cantonal coverage on a Swiss leads marketplace: why the canton shapes demand, how the platform traces and scores each zone, and how to adjust your footprint over time.
Read the dossierComparing lead providers: the key criteria
How to compare lead providers active on a marketplace: verification criteria, request freshness, exclusivity, distribution transparency and replacement policy — the criteria that actually matter.
Read the dossierSeller reputation and rating on a leads marketplace
Seller reputation and rating on a leads marketplace: what the rating measures, the criteria that make it up, the traceability of the track record, and how a receiving company uses it.
Read the dossierHow buyer–seller matching works on a leads marketplace
How buyer–seller matching works on a leads marketplace: the two profiles it links, the criteria and compatibility score behind each attribution, and how a request is distributed.
Read the dossierHow a marketplace verifies its sellers and its lead sources
How a leads marketplace verifies its sellers and sources: the intake vetting of providers, the traceability of every request back to its consent, and the scoring that removes failing sources.
Read the dossierTracing the provenance of a lead on a marketplace
Tracing the provenance of a lead on a marketplace: the origin metadata attached to every request, the line between verified sources and opaque flows, and the log that ties origin to source scoring.
Read the dossierArbitrated exclusivity: how the marketplace protects buyers and sellers
Exclusive or shared: how a leads marketplace locks the distribution status of every request, arbitrates disputes, and protects both the receiving companies and the sources that capture them.
Read the dossierFADP & leads: the three-party framework
Why the FADP applies differently on a leads marketplace: three parties with distinct responsibilities — end customer, referral source, receiving company — not a simple bilateral transfer.
Read the dossierLead quality & scoring on a marketplace
How a lead's quality score is calculated on a marketplace: technical criteria, the source's track record, the effect on distribution, and how to check a platform's scoring is genuinely rigorous before committing.
Read the dossierSelling or buying leads: the two-sided model
The two-sided model explained from both angles: what a receiving company wants from it, what a referral partner wants from it, and how leads-qualifie.ch keeps supply and demand balanced.
Read the dossierHow a leads marketplace works in Switzerland
How a leads marketplace works in Switzerland: who makes it up, the path a request follows from capture to matching, and what sets it apart from a plain resold contact list.
Read the dossierPost your request in 2 minutes
Tell us your category, volume and area. We come back with what's available — no commitment.
Frequently asked questions
What is a qualified lead?
A real, verified contact who expressed a dated need in a given sector and agreed to be contacted.
Are the leads exclusive?
Most are. When a lead is shared, the number of receiving businesses is always stated in advance.
Which regions do you cover?
All of Switzerland: French-, German- and Italian-speaking regions, in the matching languages.
How do I become a lead seller?
Send a request marked "I generate leads": we review your sources and volumes before onboarding.


