Installing an EV charging station is never an impulse purchase. Between the capacity of the electrical panel, the requester's status (owner, tenant, condominium) and access to a powered parking space, every project hides a set of technical constraints. That's exactly what makes a leads marketplace useful here: instead of a bare contact, it passes on a request that's already framed. leads-qualifie.ch connects two sides — on one, OIBT-certified installers who fit charging stations; on the other, referral partners (comparison sites, specialised platforms, local networks) who collect the needs of homeowners, property managers and companies.
This guide is for charging-station installers considering receiving leads as well as for referral partners who might supply them. We walk through the full mechanism: how an installation request enters the marketplace, how it gets scored by project clarity, what separates an exclusive lead from a shared one, how to compare the providers active in the "EV charging stations" category, and which Swiss data protection rules frame this three-party exchange.
How the EV charging leads marketplace works
On the marketplace, an EV charging request follows a structured path. An end customer expresses a need — a wallbox in their garage, several charge points in a condominium car park, or infrastructure for a company fleet — the request gets tagged with the "EV charging stations" category and a geographic zone, then it's offered to installers active in that area. Unlike a single reseller handing you its list, a marketplace aggregates several sources under one roof: this widens the volume and lets you compare rather than depend on one channel.
This sector has a quirk: the type of requester changes everything. An individual home charger, a collective condominium project and a corporate installation call for neither the same skills nor the same amount of work. A good marketplace therefore segments requests along this line, so an installer specialised in collective residential projects isn't sent isolated wallboxes, and vice versa. On the supply side, partners feed the same category under shared quality rules — it's this double discipline that sets a real marketplace apart from a resold list.
- Every request is tagged with the "EV charging stations" category and a precise geographic zone.
- Requests are segmented by project type: home charger, condominium installation, or company fleet.
- The installer chooses its area and volume before receiving requests, rather than enduring an imposed feed.
- Referral partners are themselves rated on the quality of what they submit.
Lead quality and scoring for EV charging stations
Every request is assessed before being offered to an installer. Beyond the contact details (valid Swiss number, coherent e-mail), scoring an EV charging lead rests on technical elements specific to the sector: is the requester an owner or a tenant, do they have a parking space with grid access, do they know the power available on their panel, is it a single charge point or several? The more of this is filled in, the more qualified the request and the sooner the installer can prepare a realistic quote from the first contact.
The difference from a single provider lies in scale: the score also factors in the source's track record. A partner who regularly submits tenants with no landlord authorisation, unreachable contacts or already-completed projects sees its flow downgraded, while a reliable source gains visibility. For the installer, the average quality of leads depends directly on how rigorous this scoring is — worth checking with any platform before signing up.
- Verified details: valid Swiss phone number, active and coherent e-mail.
- Requester status specified: owner, tenant with agreement, property manager or company.
- Technical framing filled in: parking access, panel capacity, number of charge points.
- Source track record factored in: an unreliable partner gets downgraded.
Exclusive or shared leads: how the marketplace arbitrates
On a marketplace, exclusivity isn't a hidden option — the installer chooses it explicitly when setting up its intake profile. An exclusive lead goes to a single company only; a shared lead goes to a limited number of installers, disclosed in advance — never distributed without a cap. This transparency about the number of recipients is what sets a serious marketplace apart from a list resold multiple times with no traceability.
In the charging field, the nature of the project drives the trade-off. An isolated home wallbox is a frequent, quick-to-handle request: a shared lead can stay relevant if the installer responds fast, since the customer usually compares two or three quotes. A collective condominium project or corporate infrastructure, by contrast, is a long job with a load study and coordination — exclusivity makes full sense there, as it avoids a single complex file being split across competitors. Many installers first test shared leads on home requests before reserving exclusive leads for larger projects.
How to compare EV charging lead providers
Within the same category, several providers can coexist with very different practices. Before committing, it's worth comparing where requests originate (the platform's own forms, verified partners, or bulk-bought data with no traceability), the replacement policy when a lead turns out to be unusable — a tenant with no landlord agreement, a parking space with no electrical access, an already-completed project — and how clear the pricing model is: per lead, per volume, or subscription.
A marketplace that works well shares these details openly: the split between home requests and collective projects, how quickly a complaint is handled, the share of exclusive versus shared leads. Be wary of a provider that won't disclose where its requests come from or offers no recourse when a contact is unreachable: on a transparent marketplace, this information is part of the service, not an optional bonus.
- Declared origin of requests: own forms, verified partners, never bulk data.
- Clear replacement policy for an unusable lead (tenant with no agreement, parking with no electrical access).
- Split of home / condominium / company projects disclosed, not just an overall volume.
- Readable pricing (per lead, per volume, or subscription), with no hidden fees.
Legal framework: Swiss data protection on a leads marketplace
A marketplace involves three parties in data handling: the end customer, the partner who collected the request, and the installer who receives it. The Swiss federal data protection act (nLPD) applies at every step: the customer must have given explicit consent to be contacted by a professional in the sector, and that consent must be traceable — not simply asserted by the platform. With charging stations, particular care is needed when the requester is a tenant: their details may only circulate for the project they themselves initiated.
As the receiving installer, check that the marketplace can demonstrate the origin of consent (form, checkbox, timestamp) and that it holds its own providers to this standard, rather than relaying data with no oversight. You remain responsible for how you handle the details once received: keep them only as long as needed for the study and the installation, and respect the customer's right to opt out of further contact.
